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Posts Tagged ‘Tribes’

Just How Difficult Is Marketing Online?

Tuesday, February 2nd, 2010

Just How Difficult Is Marketing Online?

I had a short conversation with an individual who was successful by most people’s standards when it came to being a leader in Marketing (MLM).  He built a sizeable organization with little or no help from an upline but after about 3 years with the company found that people were leaving faster than they were joining.  He said he had no problem ‘recruiting’ people, but he had issue with people not wanting to put in the time and effort with growing and succeeding in Marketing.

This is where today’s lesson begins…….

Contrary to what you may have been told, MLM is not about recruiting as many people as you can and building up a huge moment and hope that a few hundred stick around and pay the industry average $150.00 per month on an autoship.

Marketing is about Education and not only education but keeping abreast of the latest trends.  If you are reading this article on my blog then you are current.  You likely understand the importance of having a blog.  You no longer want to send those who are interested in business to a generic company website.

What you want is for them to learn about you and what you have to offer should they choose to follow you in your present marketing company.   The key element……YOU.

What are your skills?  Have you taken any online courses on topics like Facebook, Twitter, Youtube, Blogging?  All of these topics are vehicles that will help you build long lasting relationships and a healthy organization.

Now Rome wasn’t built in a day and learning this type of information could take months and there are always new techniques evolving and being taught.   Well, if you noticed, 2 of my last 3 blog posts have been on ‘Tribes’.  ‘Tribes’ are the latest craze on the internet and if you are still uncertain what I am speaking about then I want you to read the questions below and take inventory of where you currently find yourself….

What if you could become part of a community that shared the same passion for learning, for developing new skills, for growing, for helping others, etc?

What if for a small fee, in comparison to the weekend course that cost thousands of dollars, you could learn about the latest trends with some of the top leaders in Marketing today?

What if there was a way to get all of this in a well thought out and well structured package that included its very own NING community?

What if?

So I ask you this, would you be willing to pay for several weeks education?  Have full access to the recorded webinars and become surrounded with other individuals that have similar goals and objectives?

Would you not want to work with leaders in other markets, companies, etc where you can learn from them and have access to them anytime you want?

I think it is easy to see the importance of education.  So, if you are interested in taking your business to the next level, send me an email to info@whoisstevehachey.com or look me up on Skype at !stevehachey

I look forward to hearing from you.

Cheers – Steve

More Tribe Talk…..

Tuesday, January 26th, 2010

More Tribe Talk

In my last blog post I made mention of the latest craze on Twitter, Facebook and the Internet as a whole…….  “TRIBES”.   Today I want to revisit the idea and explain where I am coming from.

I joined the tribe mastermind 1.0 in late December and was immediately welcomed with arms wide open by approximately 25 other like-minded individuals.

We are all in “Marketing” to some degree and all in different companies, with the exception the leaders of this tribal moment who are part of the same company and exploding things like never seen before.  They are using social media (the skills and attributes they have mastered) to build a business.

I quickly discovered that I needed to create a blog post on a weekly basis as everyone belonging to the community was doing the same and we were required to have open minds to learn, share and discuss any and all content.  It was networking in its purest form.  No selling, recruiting, trying to make money off of each other, no comparing of each other’s companies….. just a time to build healthy and long lasting business relationships.

Each and every member that I have worked with thus far has some sort of talent.  One in particular, Kimberly Castleberry, literally saved my blog!  She is…. and I say this in the most respectful way… a computer techy.  She knows computers and I am…. shall we say a little behind the times but learning every day!

There were a series of classes (webinars) that educated everyone on the call no matter whether you were a beginner or an “expert” in your area.  I learned so many new things about Facebook that I never knew before.  Other topics included Twitter, Youtube, Blogging and Content Creation/Syndication just to name a few.

We are very privileged to have six (6) great Leaders who keep us on track and are the brains of the operation but there are so many other great leaders in training just waiting to break out……  Each and everyone who is in the “tribe” is a Leader in many respects.  We are all going to be great leaders with the guidance of the six at the top.

If you would like further information, feel free to contact any of the following individuals:

Kary Rogney

Michael Feil

Nick Logan

Jon Alfredsson

Ken Pickard

Eric Goldstein

They will be hosting a FREE WEBINAR on Thursday, Jan 28th to further discuss and educate us on a series of topics that will help anyone who desires to take their marketing campaign to the next level, no matter where you currently find yourself.

So, I encourage you to click either of the links

http://tribeformula.createwitheric.com or

http://tribe.karyrogney.com/ and sign up for the FREE

webinar…. no strings attached…..


What are you waiting for?

What Is All This Talk Of Tribes Lately ???

Tuesday, January 19th, 2010

What Is All This Talk Of Tribes Lately ???

If you have been paying attention to Twitter on Tuesday evenings then you may have noticed the #tribetuesday catch phrase appear.  If you haven’t, believe me…. it is only a matter of time.

So what exactly is all the fuss?  Have you read the book entitled “Tribes” by Seth Godin?  If you answered no, then you better put that on your immediate “To Do List”, not the one that your wife and you make for ‘around the house’ but the one that you try to fulfill each and every week!

I took it to the next level and purchase the CD/Audio set because I do spend some time traveling and also because I can listen to it while sitting at my computer.

Let’s get you up to speed quickly here with a definition of a tribe.  According to “Oxford Canadian Dictionary” 2nd Edition it is “A Group Or Community Of People United By A Shared Profession Or Hobby” I think that fits nicely with what the group of names listed below have set out to accomplish.

I have been very fortunate to meet up with the likes of:

Kary Rogney

Michael Feil

Nick Logan

Jon Alfredsson

Ken Pickard

Eric Goldstein

I learn something new about these gentlemen each and every day either through reading about their content or by means of speaking with them.  They have definitely seen a need for leadership in Education, Home Based Business / Social Media and the MLM Arena.   Not only have they seen the need, they have taken it to a whole new level and set the bar very high in doing so.

You will notice that each of their names are hyperlinked…. which simply means that once you click on it your will be taken directly to their blog.  I have done so because they all have tremendous amounts of value to offer anyone wishing to grow and stretch themselves.

So, what is the purpose of the “Tribe” as we know it?  Well, it serves many purposes but I am going to outline only 3 that I believe are of most importance:

1)      Accountability and Support

2)      Education – Ongoing and Reinforcement

3)      Syndication – Sharing Of Others Content

Let me briefly explain these three important criteria…..

Accountability and Support is more or less self-explanatory.  In life what is easy to do is also easy not to do.  That is why having a support group or shall I say “tribe” so important to your success.  Knowing that I have to complete at least one blog post per week, get on a weekly call, and really stay on top of things is the true power of our tribe.

Secondly is Education. These gentlemen and those who they have as mentors, men and women alike, are staying abreast of the most currently and relevant Education that will only further our continued success.  If you are not Educating yourself then you are not growing.  Leaders are Readers!

Lastly is the power of Syndication.  Without Syndication, I would not have nearly as much traffic to my Blog,Ttwitter or Facebook account.  It is solely because of the Syndication that takes place that all tribe members are being rewarded with traffic and more importantly the creation of relationships.

So, I encourage you to do two things:  (1) Visit the blogs of the individuals whose names are listed above and (2) check out Seth Godin’s Book on Tribes.