Kary was able to open my eyes and clarify some points that had been troubling me for some time now.

One of my main dilemmas was having a niche or main focus for my blog.  Kary really helped me understand that I don’t need to be focused on one topic of interest.  He believes that is a common mistake.  Too many blogs which are beginning to emerge are lacking character.

I don’t want to put words in Kary’s mouth but I believe he was talking about the fact that they are too information laden.  Too much emphasis on marketing or business, which is okay but to really build relationships, you need to have a blog that is set up much differently.

Kary mentions that people will stop visiting if they don’t feel welcome and can’t make that connection with you.   Don’t get me wrong, I have sites that I visit that are all about education and marketing and am not looking to connect with any particular individual.

Bottom line, your blog needs to be real and updated with fresh content on a consistent basis, something that I WAS guilty of.   Talk about your family, your passions, what you do for fun.  You want to show visitors a snapshot of what you are all about and what it is that you have to offer them.

Obviously you need to offer quality content or educational value as a reason for them to want to stay in touch with you and connect.

The big shift at the moment for online activity is to form “Tribes”.  If you have NO IDEA what I am talking about then you must be living under a rock.  Seriously!  Do yourself a favor and go out and purchase Seth Godin’s “Tribes” or borrow it from someone.  You will be glad you did….

With blogging in particular, you can find other like-minded individuals who share similar passions and begin building that relationship.  Ultimately, find enough people to form that Tribe and create a product that you can market and share with others.   I will expand more on that in the coming weeks.

There are still far too many marketers out there sharing old information and trying to do it all by themselves.   All they want to talk about is their business opportunity.  It is one dimensional and eventually they WILL fall flat on their face.  You want to have more than one stream of income.  If you use products for marketing and you like them, then promote it as an affiliate.

You need to leverage your resources and give, give, give. … because in order to receive you must first learn to give.

My challenge to you and I will leave it at this is to go and find your tribe, find others who you can work with and build relationships that will last a lifetime.  Please note, it may take weeks or several months to find a core of people who you can work with.

Oh, one more thing…. Go check out Kary Rogney’s Blog if you want to see what blogging and tribes are all about.  This guy is without question a leader in this segment of the marketing industry.

I look forward to hearing your feedback and if you enjoyed the content, go forth and share it with others!

Cheers – Steve

If you have been paying attention to Twitter on Tuesday evenings then you may have noticed the #tribetuesday catch phrase appear.  If you haven’t, believe me…. it is only a matter of time.

So what exactly is all the fuss?  Have you read the book entitled “Tribes” by Seth Godin?  If you answered no, then you better put that on your immediate “To Do List”, not the one that your wife and you make for ‘around the house’ but the one that you try to fulfill each and every week!

I took it to the next level and purchase the CD/Audio set because I do spend some time traveling and also because I can listen to it while sitting at my computer.

Let’s get you up to speed quickly here with a definition of a tribe.  According to “Oxford Canadian Dictionary” 2^nd Edition it is “A Group Or Community Of People United By A Shared Profession Or Hobby” I think that fits nicely with what the group of names listed below have set out to accomplish.

I have been very fortunate to meet up with the likes of:

Kary Rogney

Michael Feil

Nick Logan

Jon Alfredsson

Ken Pickard

Eric Goldstein

I learn something new about these gentlemen each and every day either through reading about their content or by means of speaking with them.  They have definitely seen a need for leadership in Education, Home Based Business / Social Media and the MLM Arena.   Not only have they seen the need, they have taken it to a whole new level and set the bar very high in doing so.

You will notice that each of their names are hyperlinked…. which simply means that once you click on it your will be taken directly to their blog.  I have done so because they all have tremendous amounts of value to offer anyone wishing to grow and stretch themselves.

So, what is the purpose of the “Tribe” as we know it?  Well, it serves many purposes but I am going to outline only 3 that I believe are of most importance:

1)      Accountability and Support

2)      Education – Ongoing and Reinforcement

3)      Syndication – Sharing Of Others Content

Let me briefly explain these three important criteria…..

Accountability and Support is more or less self-explanatory.  In life what is easy to do is also easy not to do.  That is why having a support group or shall I say “tribe” so important to your success.  Knowing that I have to complete at least one blog post per week, get on a weekly call, and really stay on top of things is the true power of our tribe.

Secondly is Education. These gentlemen and those who they have as mentors, men and women alike, are staying abreast of the most currently and relevant Education that will only further our continued success.  If you are not Educating yourself then you are not growing.  Leaders are Readers!

Lastly is the power of Syndication.  Without Syndication, I would not have nearly as much traffic to my Blog,Ttwitter or Facebook account.  It is solely because of the Syndication that takes place that all tribe members are being rewarded with traffic and more importantly the creation of relationships.

So, I encourage you to do two things:  (1) Visit the blogs of the individuals whose names are listed above and (2) check out Seth Godin’s Book on Tribes.